Who We Are
The Design Growth Collective isn't a firm. It's three independent consultancies, Leadership Delta, Impact Project Development, and On Your Market Set Go, who've spent years referring clients to each other and, often enough, end up in the same room solving the same problem.
In AEC firms especially, we kept running into the same pattern: strategy is hard to see clearly from the inside of an organization, especially highly technical AEC firms, marketing gets treated as tactical support instead of a growth lever, and financial decisions get made without a clear line back to any of it.
Working separately, each of us could fix a piece of that. Working together, we found we could fix the whole thing.
That's what the Collective is: leadership strategy, financial clarity, and marketing working as one team.
We offer custom work, built around a specific leadership team's real challenges and one packaged experience, the Design Growth Summit, where your leadership team gets that same alignment in a day and a half, guided by all three of us.
Learn more about the Design Growth Summit.
Meet The Team
Expert Guidance From Industry Leaders
Leadership Strategy | Financial Clarity | Effective Marketing
As a Fractional CMO, Jennifer helps design firms align marketing with strategy and financial performance to fuel sustainable growth. A former CMO for a large, interdisciplinary design firm, she specializes in building high-impact marketing teams and turning marketing into a true revenue driver.
Have questions about whether or not this is a good fit? Reach out directly:
LAURA BOYD 612-481-0233 • laura@leadershipdelta.com
PAM NECKAR 216-375-7258 • pneckar@impactpd.net
JENNIFER HAFERBECKER 612-308-1509 • jennifer@onyourmarketsetgo.com
The Design Growth Summit
Aligning Strategy, Finance, and Marketing for Impact
Who This Is For
This is for firms that recognize their current approach, reactive, siloed, or simply out of sync, won't get them where they want to go.
Maybe you've grown organically and are now hitting friction.
Maybe you've added services or expanded geographically, but strategy, finance, and marketing haven't kept pace.
Maybe leadership is changing hands, margins are tightening, or you're simply tired of spinning your wheels on business as usual and ready for something more intentional.
What You'll Work Through
Six core growth fundamentals, covered in a day and a half. You won't just talk strategy; you'll work through it, with your team, alongside all three of us.
Leadership & Goal Setting
1. Define your growth vision
2. Align leadership behaviors
Financial Fundamentals
3. Strengthen financial insight
4. Optimize your team mix
Marketing Strategy & Tools
5. Make marketing work smarter
6. Build a plan you can use
You'll leave with clarity, alignment, and a concrete jumpstart on your growth strategy, not just notes from a workshop.
Who Should Be In The Room
Bring your leadership team, not just one representative:
- CEO / President / Partner / Managing Principal
- COO / Principal overseeing operations
- CFO / Principal overseeing finance
- CMO / Marketing Director / Principal overseeing marketing and growth
When only one leader attends a workshop like this, they come back with new ideas and no alignment. This format is built so your whole team leaves on the same page, ready to lead change together.
The Details
Starting at $15,000 for up to 5 attendees. Need more attendees? Get in touch for an estimate.
Day 1: 8 hours: Light breakfast and lunch included
Optional: Wrap things up with a relaxed happy hour to connect and unwind
Day 2: 4 hours: Light breakfast included
Traveling in? We’ll provide a list of nearby hotel options to make your visit easy and comfortable.
ARE YOU READY TO MAKE TIME FOR WHAT REALLY MATTERS?
Firms tell us all the time: "We're too busy." But being busy and being aligned are not the same. The Design Growth Summit gives your leadership team protected time to step back, get on the same page, and focus on what will actually drive your firm forward.
Contact Us
Have questions about the Design Growth Summit? Send us a note, and we will be in touch shortly.
